How I reached my most successful month yet — This time last year, I was on vacation in Cuba with my little sister for her 21st birthday. It was a needed break and I was working as a customer service representative in an office that sold faucets and door hardware. I thought I was happy, and I was, but…

Advice from Someone who used to Hate Podcasts — Like many people, when I first started listening to podcasts, it was far from enjoyable. Now, I will admit I actually started listening to talk radio, which is a bit different from podcasts but still similar enough that they coloured my perception of podcasts as well. You want me to…

And about the psychology of priming. — Happy Halloween folks! It’s time to make sad memes about our jobs in the form of Spirit Halloween costumes and watch horror movies while giving out free candy so kids don’t TP your house. Truly, it’s my favourite holiday. And it’s also a great time to take about marketing! …

TLDR: Staying the same is just fine. — You’ve heard it, and I’ve heard it. It’s the platitude that plagues us all as marketers or anyone running a business in general... “Brands need to adapt, change, and stick with the times to survive.” Or do they? If you’re a marketer, you’ve certainly heard something similar to that at…

And how Adam Levine is just one of many — My friend Tom is a nice guy. Hell, he even has a wife and kids! You should see his dance moves, and don’t worry if he tries to grind on you — that’s just the way he is. But he’s harmless. Sounds kinda weird, right? Well, it’s actually pretty common…

I used to work 12 hours a day, this is nothing! — The unknown and totally average, Agatha Thomas, is stuck yet again, wondering how on Earth she could be this burnt out despite having 6 hours of meetings yesterday (and another 6 hours of work to do). As a freelance writer, she’s juggling anywhere from 5–500 clients at a time doing…

If the irony doesn’t kill you, the lack of benefits will. — Today I had the pleasure of sitting down with Edward Bezos II*, CEO of Bezos Marketing Co., an international marketing firm previously owned by his father Edward Bezos that spends millions of dollars on marketing campaigns for companies that already make millions of dollars without them. What type of marketing…

From your fav writer & podcasting babe — In high school, I wrote my first script and let me tell you… it was atrocious. It was a one-act play about a teenager whose grandpa thought he was Indiana Jones. The plot was cheesy and all it had going for it was the comedic story about the kid’s first…

Why I doubt it’s a smear campaign — Like me, you may have recently read the New York Times article about Dan Price’s problematic sexual history with women. If you don’t already know, Dan was the CEO of Gravity Payments, and he was famous for lowering his own wage so he could raise all his employees’ wages to…